Business & Branding Messaging Workshop
Discover how to build a successful brand with award-winning Marketing Consultant, Anderlea Butters.
You will explore what a brand is and what makes it successful. The workshop will focus on brand positioning and how to develop a brand strategy and each delegate will be asked to plan and create their own brand strategy during the workshop.
Key takeaways from this workshop:
• What is a brand and what is the role of a brand?
• What is a brand strategy and why is it important?
• How to build a value-driven brand strategy
• How to develop a brand positioning statement
• Branding mistakes to avoid